Switzerland: Federal Council opened consultation on Federal Law on Communications Platforms and Search Engines including fair marketing and advertising practice requirement

Description

Federal Council opened consultation on Federal Law on Communications Platforms and Search Engines including fair marketing and advertising practice requirement

On 29 October 2025, the Federal Council opened a consultation on the Federal Law on Communications Platforms and Search Engines, which includes fair marketing and advertising practice requirements, until 16 February 2026. The Law would apply to sear…

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: user-generated content, platform intermediary: e-commerce, other service provider, search service provider, platform intermediary: other
Implementation Level
national
Government Branch
executive
Government Body
central government

Complete timeline of this policy change

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2023-04-05
under deliberation

On 5 April 2023, the Swiss Federal Council instructed the Federal Department of Environment, Transp…

2025-10-29
in consultation

On 29 October 2025, the Federal Council opened a consultation on the Federal Law on Communications …

2026-02-16
processing consultation

On 16 February 2026, the Federal Council closes its consultation on the Federal Law on Communicatio…