Republic of Korea: Fair Trade Commission opened consultation on draft amended consumer protection guidelines in e-commerce establishing specific interpretation standards and recommendations for dark pattern regulation
Description
Fair Trade Commission opened consultation on draft amended consumer protection guidelines in e-commerce establishing specific interpretation standards and recommendations for dark pattern regulation
On 29 August 2025, the Fair Trade Commission (FTC) opened consultation on draft amended consumer protection guidelines in e-commerce, establishing specific interpretation standards and recommendations for dark pattern regulation until 18 September 2…
Scope
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: e-commerce
Implementation Level
national
Government Branch
executive
Government Body
consumer protection authority
Complete timeline of this policy change
Hide details
2025-08-29
in consultation
2025-09-18
processing consultation
2025-10-23
adopted