European Union: Introduced Regulation on the transparency and targeting of political advertising including data protection regulation
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Description
Introduced Regulation on the transparency and targeting of political advertising including data protection regulation
On 25 November 2022, the European Commission introduced a draft Regulation on the transparency and targeting of political advertising. The Regulation would apply to political advertisements, including ads concerning issues that might influence a political consultation's outcome. The Regulation introduces transparency labels, strict conditions for targeting and amplification, as well as fines for breaches of the terms outlined in the Regulation. Furthermore, the proposed Regulation outlines specific requirements for entities that use targeting or amplification techniques based on users' personal data.
Original sourceScope
Policy Area
Data governance
Policy Instrument
Data protection regulation
Regulated Economic Activity
online advertising provider
Implementation Level
supranational
Government Branch
executive
Government Body
central government
Complete timeline of this policy change
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2021-11-25
under deliberation
2022-12-13
under deliberation
2023-02-02
under deliberation
2023-11-06
under deliberation
2024-02-27
under deliberation
2024-03-11
adopted
2024-04-09
in grace period