China: National Information Security Standardisation Technical Committee's standard on labeling method for content generated by artificial intelligence enters into force

On 1 September 2025, the National Information Security Standardisation Technical Committee's (TC260) standard titled "Labeling method for content generated by artificial intelligence" enters into force. The standard describes methods for the identification of AI-generated and synthetic content across various formats such as text, images, audio, and video by AI service providers and content dissemination service providers. The standard encompasses methods for both explicit and implicit labelling of AI-generated content to ensure transparency and facilitate user recognition.