On 27 August 2024, the Assembly Bill requiring electoral advertisements using AI-generated or substantially altered content to feature a disclosure that the material has been altered (AB 2355) was adopted by the California Senate and will now be sent to the Governor for signing. The Bill mandates that political ads containing AI-generated or substantially altered content include a clear disclosure indicating the use of AI. The Bill also sets out sanctions and enforcement by the Fair Political Practices Commission, and provides a definition for artificial intelligence. It also specifies the conditions for under which media is considered to be generated or substantially altered by AI. Aside from AI-generated political advertisements, the Bill also outlines disclosure requirements for political advertisements more generally, depending on the medium (radio, video, print, or digital).
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