Vietnam: Fair marketing and advertising practices in Government Decree No. 342/2025/ND-CP detailing certain provisions of the Law on Advertising

Progress

Current status

adopted

15 Feb 2026 in force

26 Dec 2025 adopted

Scope

Implementers

Vietnam

Policy Area

Consumer protection

Policy Instrument

Fair marketing and advertising practice requirement

Regulated Economic Activity

online advertising provider

search service provider

Government Branch

executive

Government Body

central government

Implementation Level

national

Timeline of events

15 Feb 2026

in force

Government Decree No. 342/2025/ND-CP detailing certain provisions of the Law on Advertising including fair marketing and advertising requirements enters into force

On 15 February 2026, Government Decree No. 342/2025/ND-CP, which specifies certain provisions of the Law on Advertising, and which mandates fair marketing and advertising requirements for online advertising systems, enters into force. Article 19(4) …

Source

Event type order

Action type implementation

Government branch executive

Government body central government

26 Dec 2025

adopted

Government adopted Decree No. 342/2025/ND-CP detailing certain provisions of the Law on Advertising including fair marketing and advertising requirements

On 26 December 2025, the Government adopted Decree No. 342/2025/ND-CP, which specifies certain provisions of the Law on Advertising, and which mandates fair marketing and advertising requirements for online advertising systems. The Decree enters int…

Source

Event type order

Action type adoption