Progress

Current status
adopted
10 Apr 2026 in force
09 Dec 2025 adopted
22 Sep 2025 processing consultation
23 Aug 2025 in consultation

Scope

Implementers
China
Policy Area
Competition
Policy Instrument
Unilateral conduct regulation
Regulated Economic Activity
platform intermediary: user-generated content
platform intermediary: e-commerce
platform intermediary: other
Government Branch
executive
Government Body
central government
Implementation Level
national

Timeline of events

10 Apr 2026
in force

State Administration for Market Regulation rules on internet platform pricing behaviour including unilateral conduct regulation enter into force

On 10 April 2026, the rules on internet platform pricing behaviour issued by the State Administration for Market Regulation (SAMR), the National Development and Reform Commission (NDRC), and the Cyberspace Administration of China (CAC) come into for…

Source
Event type order
Action type implementation
Government branch executive
Government body central government
09 Dec 2025
adopted

State Administration for Market Regulation adopted rules on internet platform pricing behaviour including unilateral conduct regulation

On 9 December 2025, the National Development and Reform Commission (NDRC), the State Administration for Market Regulation (SAMR), and the Cyberspace Administration of China (CAC) issued rules on internet platform pricing behaviour. The regulations p…

Source
Event type order
Action type adoption
Government branch executive
Government body central government
22 Sep 2025
processing consultation

State Administration for Market Regulation closes consultation on rules on internet platform pricing behaviour including unilateral conduct regulation

On 22 September 2025, the National Development and Reform Commission (NDRC), the State Administration for Market Regulation (SAMR), and the Cyberspace Administration of China (CAC) close the consultation on the draft rules on internet platform prici…

Source
Event type order
Action type consultation closed
Government branch executive
Government body central government
23 Aug 2025
in consultation

State Administration for Market Regulation opened consultation on rules on internet platform pricing behaviour including unilateral conduct regulation

On 23 August 2025, the National Development and Reform Commission (NDRC), the State Administration for Market Regulation (SAMR), and the Cyberspace Administration of China (CAC) opened a consultation on the draft rules on internet platform pricing b…

Source
Event type order
Action type consultation opened
Government branch executive
Government body central government