European Union: European Commission investigation into TikTok's compliance with obligation to provide a searchable and reliable repository for advertisements under Digital Service Act

Progress

Current status
in force
05 Dec 2025 in force
15 May 2025 under investigation
19 Feb 2024 under deliberation

Scope

Implementers
Austria
Belgium
Bulgaria
Croatia
Cyprus
Czechia
Denmark
Estonia
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Luxembourg
Malta
Netherlands
Poland
Portugal
Romania
Slovakia
Slovenia
Spain
Sweden
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: user-generated content
Government Branch
executive
Government Body
other regulatory body
Implementation Level
supranational

Timeline of events

05 Dec 2025
in force

European Commission accepted TikTok's commitments on advertising transparency under Digital Services Act

On 5 December 2025, the European Commission announced that TikTok had submitted binding commitments to meet the Digital Services Act (DSA) requirements on advertising transparency, including maintaining an accessible and searchable advertising repos…

Source
Event type investigation
Action type ruling
Government branch executive
Government body other regulatory body
15 May 2025
under investigation

European Commission issued its preliminary finding that TikTok is in violation of Digital Service Act’s obligation to provide a searchable and reliable repository for advertisements

On 15 May 2025, the European Commission issued preliminary findings against TikTok over advertisement repository breach under the Digital Services Act (DSA), concluding that the company’s repository does not meet transparency requirements applicable…

Source
Event type investigation
Action type interim ruling
Government branch executive
Government body other regulatory body
19 Feb 2024
under deliberation

European Commission opened formal investigation into TikTok's compliance with obligation to provide a repository for advertisements under Digital Service Act

On 19 February 2024, the European Commission launched formal proceedings to investigate whether TikTok complies with its obligation under the Digital Services Act (DSA) to provide a searchable and reliable repository for advertisements. The investig…

Source
Event type investigation
Action type announcement
Government branch executive
Government body other regulatory body