United Kingdom: Office of Communications closes consultation on proposed Fraudulent Advertising Code of Practice for Category 2A services including account integrity measures
Description
Office of Communications closes consultation on proposed Fraudulent Advertising Code of Practice for Category 2A services including account integrity measures
On 2 October 2026, the Office of Communications closes the consultation on the proposed Fraudulent Advertising Code of Practice for Category 2A services. The measures recommend that providers verify advertising account holders before their advertise…
Scope
Policy Area
Consumer protection
Policy Instrument
User identification requirement
Regulated Economic Activity
online advertising provider, ML and AI development, search service provider
Implementation Level
national
Government Branch
executive
Government Body
other regulatory body