Vietnam: Competition Commission issued fine of VND 290 million over unfair advertising practices (No. 123/QD-XPHC)
Description
Competition Commission issued fine of VND 290 million over unfair advertising practices (No. 123/QD-XPHC)
On 7 May 2026, the Competition Commission imposed a fine of VND 290 million against Xiaomi for unfair advertising practices. It was stated that the company failed to provide consumers with the option to allow or refuse the use of their personal data…
Scope
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
technological consumer goods
Implementation Level
national
Government Branch
executive
Government Body
competition authority