China: State Administration for Market Regulation and State Internet Information Office adopted Supervision and Management Measures for Live Streaming E-commerce (Order No. 117) including cybersecurity regulation

Description

State Administration for Market Regulation and State Internet Information Office adopted Supervision and Management Measures for Live Streaming E-commerce (Order No. 117) including cybersecurity regulation

On 18 December 2025, the State Administration for Market Regulation and the State Internet Information Office adopted the Supervision and Management Measures for Live Streaming E-commerce, which enter into force on 1 February 2026. The Measures require platform operators to establish network and data security protection mechanisms, ensure transaction data integrity, and retain transaction and operational data for statutory periods. The Measures link enforcement to the Cybersecurity Law of the People’s Republic of China and require cooperation with regulatory supervision and investigations.

Original source

Scope

Policy Area
Data governance
Policy Instrument
Cybersecurity regulation
Regulated Economic Activity
platform intermediary: e-commerce
Implementation Level
national
Government Branch
executive
Government Body
competition authority

Complete timeline of this policy change

Hide details
2025-06-10
in consultation

On 10 June 2025, the State Administration for Market Regulation opened the public consultation on t…

2025-07-10
processing consultation

On 10 July 2025, the State Administration for Market Regulation (SAMR) closes consultation on the d…

2025-12-18
adopted

On 18 December 2025, the State Administration for Market Regulation and the State Internet Informat…

2026-02-01
in force

On 1 February 2026, the Supervision and Management Measures for Live Streaming E-commerce enter int…