Description

Competition and Markets Authority released updated guidance on unfair commercial practices

On 3 December 2025, the Competition and Markets Authority updated the guidance on unfair commercial practices, first published on 4 April 2025, reiterating all requirements under the Digital Markets, Competition and Consumers Act 2024. The update co…

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
cross-cutting
Implementation Level
national
Government Branch
executive
Government Body
competition authority

Complete timeline of this policy change

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2025-12-03
adopted

On 3 December 2025, the Competition and Markets Authority updated the guidance on unfair commercial…