United Kingdom: Competition and Markets Authority opened investigation into online consumer review practices over potential non-compliance with fake reviews guidance

Description

Competition and Markets Authority opened investigation into online consumer review practices over potential non-compliance with fake reviews guidance

On 24 July 2025, the Competition and Markets Authority (CMA) opened a consumer enforcement case in the communications sector to address compliance with online consumer reviews. The investigation follows the publication of new CMA guidance on fake re…

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: user-generated content, platform intermediary: e-commerce, platform intermediary: other
Implementation Level
national
Government Branch
executive
Government Body
competition authority

Complete timeline of this policy change

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2025-07-24
under investigation

On 24 July 2025, the Competition and Markets Authority (CMA) opened a consumer enforcement case in …