South Africa: Issued Information Regulator Guidance Note on compliance with POPIA when processing personal data for direct marketing
Description
Issued Information Regulator Guidance Note on compliance with POPIA when processing personal data for direct marketing
On 3 December 2024, the Information Regulator issued a Guidance Note on compliance with the Protection of Personal Information Act (POPIA) for processing personal data in direct marketing. Key requirements include obtaining explicit consent from dat…
Scope
Policy Area
Data governance
Policy Instrument
Data protection regulation
Regulated Economic Activity
cross-cutting
Implementation Level
national
Government Branch
executive
Government Body
data protection authority