South Africa: Information Regulator Guidance Note on compliance with POPIA when processing personal data for direct marketing

Progress

Current status
adopted
03 Dec 2024 adopted

Scope

Implementers
South Africa
Policy Area
Data governance
Policy Instrument
Data protection regulation
Regulated Economic Activity
cross-cutting
Government Branch
executive
Government Body
data protection authority
Implementation Level
national

Timeline of events

03 Dec 2024
adopted

Issued Information Regulator Guidance Note on compliance with POPIA when processing personal data for direct marketing

On 3 December 2024, the Information Regulator issued a Guidance Note on compliance with the Protection of Personal Information Act (POPIA) for processing personal data in direct marketing. Key requirements include obtaining explicit consent from dat…

Source
Event type outline
Action type adoption
Government branch executive
Government body data protection authority