Italy: Guidelines for Influencer Compliance with the Consolidated Law on Audiovisual Media Services
Progress
Current status
adopted
23 Jul 2025 adopted
10 Jan 2024 under deliberation
Scope
Implementers
Italy
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: user-generated content
Government Branch
executive
Government Body
other regulatory body
Implementation Level
national
Timeline of events
Communications Regulatory Authority adopted the Guidelines on influencers compliance with the provisions of the Consolidated Law on audio visual media services (Resolution 7/24/CONS)
On 23 July 2025, the Italian Communications Authority adopted the Guidelines to ensure that influencers comply with the provisions of the Consolidated Law on audio visual media services. The guidelines apply to influencers who create, select, or cur…
SourceEvent type
outline
Action type
adoption
Government branch
executive
Government body
other regulatory body
Announced Guidelines for Influencer Compliance with the Consolidated Law on Audiovisual Media Services
On 10 January 2024, the Italian Communications Regulatory Authority (AGCOM) adopted guidelines to ensure influencers comply with the provisions of the Consolidated Law on Audiovisual Media Services (Legislative Decree 208/2021). The guidelines aim t…
SourceEvent type
outline
Action type
announcement
Government branch
executive
Government body
other regulatory body