Italy: Competition Authority investigation against Google over alleged unfair commercial practices
Progress
Current status
in force
04 Nov 2025 in force
18 Jul 2024 under deliberation
Scope
Implementers
Italy
Policy Area
Data governance
Policy Instrument
Data protection regulation
Regulated Economic Activity
online advertising provider
platform intermediary: user-generated content
search service provider
Government Branch
executive
Government Body
competition authority
Implementation Level
national
Timeline of events
Competition Authority accepted Google's commitments and closed its investigation over alleged unfair commercial practices
On 4 November 2025, the Italian Competition Authority (AGCM) accepted Google's commitments and closed proceeding PS12714. Under the ruling, Google must revise the consent request circulated under Article 5(2) of Regulation (EU) 2022/1925, provide cl…
SourceEvent type
investigation
Action type
ruling
Government branch
executive
Government body
competition authority
Announced Competition Authority investigation against Google over alleged unfair commercial practices
On 18 July 2024, the Italian Competition Authority initiated an investigation into Google and its parent company, Alphabet, regarding their practices of requesting consent for linking services offered to users. The investigation focuses on allegatio…
SourceEvent type
investigation
Action type
announcement
Government branch
executive
Government body
competition authority