Description

Announced initiation of investigation into TikTok over change of targeted advertising practices

On 12 July 2022, the Spanish Data Protection Authority (DPA) announced that is opening a preliminary investigation into TikTok over its data processing policy. The investigation was opened following the company’s announcement on 5 July 2022 that as of 13 July 2022 the processing of personal data for targeted advertising would be based on legitimate interests and not on the consent of data subjects. The DPA will assess whether TikTok new privacy policy follows the Spanish data protection regulations.

Original source

Scope

Policy Area
Data governance
Policy Instrument
Data protection regulation
Regulated Economic Activity
online advertising provider, platform intermediary: user-generated content
Implementation Level
national
Government Branch
executive
Government Body
data protection authority

Complete timeline of this policy change

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2022-07-12
under deliberation

On 12 July 2022, the Spanish Data Protection Authority (DPA) announced that is opening a preliminar…