China: Adopted Work Tips on Regulating 6.18 Online Promotional Business Activities

On 8 June 2022, China's State Administration for Market Regulation (SAMR) has issued its "Work Tips on Regulating 6.18 Online Promotional Business Activities". The tips target e-commerce providers and local market supervision departments in anticipation of the 6.18 Shopping Festival, one of China's largest annual shopping festivals, taking place on 18 June. The Work Tips contain several consumer protection measures, including promoting the disclosure of information, reviewing the goods and services offered, standardisating promotions and advertising, implementing dispute resolution mechanisms, ensuring price stability of basic goods, and protecting the rights of flexible workers.