United Kingdom: Office of Communications opened consultation on proposed Fraudulent Advertising Code of Practice for Category 2A services including testing requirements

Description

Office of Communications opened consultation on proposed Fraudulent Advertising Code of Practice for Category 2A services including testing requirements

On 10 July 2026, the Office of Communications opened a consultation on the proposed Fraudulent Advertising Code of Practice for Category 2A services until 2 October 2026. The measures recommend that providers making an advertisement generation tool …

Scope

Policy Area
Design and testing standards
Policy Instrument
Testing requirement
Regulated Economic Activity
online advertising provider, ML and AI development, search service provider
Implementation Level
national
Government Branch
executive
Government Body
other regulatory body

Complete timeline of this policy change

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2026-07-10
in consultation

On 10 July 2026, the Office of Communications opened a consultation on the proposed Fraudulent Adve…

2026-10-02
processing consultation

On 2 October 2026, the Office of Communications closes the consultation on the proposed Fraudulent …