Description

Federal Cartel Office approved Adobe's acquisition of Semrush

On 20 March 2026, the Federal Cartel Office cleared the proposed acquisition of Semrush Holdings, Inc. by Adobe Inc. following a first-phase merger control review. Adobe develops creativity, productivity, and marketing software, including content ma…

Scope

Policy Area
Competition
Policy Instrument
Merger control regulation
Regulated Economic Activity
online advertising provider, ML and AI development, software provider: other software
Implementation Level
national
Government Branch
executive
Government Body
competition authority

Complete timeline of this policy change

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2026-03-20
concluded

On 20 March 2026, the Federal Cartel Office cleared the proposed acquisition of Semrush Holdings, I…