China: State Administration for Market Regulation issued CNY 62’692.7 fine against Shanghai Entropy Cloud Network Technology for deceptive marketing practices related to artificial intelligence services

Description

State Administration for Market Regulation issued CNY 62’692.7 fine against Shanghai Entropy Cloud Network Technology for deceptive marketing practices related to artificial intelligence services

On 6 February 2026, the State Administration for Market Regulation (SAMR) published a list of typical cases of unfair competition enforcement in the the artificial intelligence sector, including its investigation into Shanghai Entropy Cloud Network …

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
ML and AI development
Implementation Level
national
Government Branch
executive
Government Body
consumer protection authority

Complete timeline of this policy change

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2026-02-06
in force

On 6 February 2026, the State Administration for Market Regulation (SAMR) published a list of typic…