India: Bill amending Consumer Protection Act to address unfair practices in digital marketplaces was introduced to House of People

Description

Bill amending Consumer Protection Act to address unfair practices in digital marketplaces was introduced to House of People

On 5 December 2025, the Consumer Protection (Amendment) Bill, 2025 was introduced to the House of the People of the Parliament of India. The Bill proposes amendments to section 2 of the Consumer Protection Act, 2019, expanding the definition of “unfair trade practice” to cover the failure to disclose essential terms, conditions, or fees associated with a transaction, including dynamic pricing mechanisms such as surge or personalised pricing. The amendments also address the use of algorithms or automated systems that influence consumer behaviour and limit consumer choice. In addition, they include provisions concerning barriers that consumers may face when cancelling subscriptions, returning goods, or opting out of services.

Original source

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: e-commerce
Implementation Level
national
Government Branch
legislature
Government Body
parliament

Complete timeline of this policy change

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2025-12-05
under deliberation

On 5 December 2025, the Consumer Protection (Amendment) Bill, 2025 was introduced to the House of t…