China: State Administration for Market Regulation adopted rules on internet platform pricing behaviour including non-discrimination requirement
Description
State Administration for Market Regulation adopted rules on internet platform pricing behaviour including non-discrimination requirement
On 9 December 2025, the National Development and Reform Commission (NDRC), the State Administration for Market Regulation (SAMR), and the Cyberspace Administration of China (CAC) issued rules on internet platform pricing behaviour. Under Articles 15…
Scope
Policy Area
Consumer protection
Policy Instrument
Non-discrimination requirement
Regulated Economic Activity
platform intermediary: user-generated content, platform intermediary: e-commerce, platform intermediary: other
Implementation Level
national
Government Branch
executive
Government Body
central government