Australia: eSafety Commissioner issued enforcement action against technology company responsible for AI generated nudify services used to create deepfake pornography

On 27 November 2025, the eSafety Commissioner issued an enforcement action under the Online Safety Act against a provider of three nudify services based in the United Kingdom, resulting in the provider restricting access for Australian users. The action applies to Artificial Intelligence (AI) image-manipulation tools and AI model-hosting platforms, with the services previously receiving around 100,000 visits per month from Australia. It was also stated that penalties of up to AUD 49.5 million may be applicable for non-compliance with industry codes or standards.