Australia: Online safety and other legislation amendment (My face, My rights) Bill 2025, including content moderation regulation was introduced to Senate

On 24 November 2025, the Online safety and other legislation amendment (My face, My rights) Bill 2025, including content moderation regulation, was introduced to the Senate. The Bill defines deepfake material as any realistic, technology-generated, or altered image, audio, or audio-visual content that falsely depicts an Australian person’s face, voice, or their attributes, and defines the person depicted by the deepfake as the subject of that material. The Bill defines non-consensual deepfake material as any deepfake shared without express, voluntary, informed consent. The Bill exempts deepfake sharing when done for law enforcement, legal proceedings, medical or scientific purposes, or other conditions set by the Commissioner. The Bill enables complaints to be filed by a subject to a deepfake to the Commissioner on the non-consensual deepfake material and state if the alleged offender cannot be identified. The Bill provides that knowingly posting non-consensual, non-exempt deepfakes is subject to a civil penalty. The Bill requires the provider to remove the non-consensual deepfake material within 48 hours of a complaint, failing which the Commissioner may subsequently issue a removal notice requiring its deletion within 24 hours or a longer approved period.