United States of America: Florida Attorney General announced lawsuit against Roku over alleged unauthorised collection and sale of children's data

On 13 October 2025, the Florida Attorney General filed a lawsuit against Roku in Collier County Circuit Court under the Florida Digital Bill of Rights and the Florida Deceptive and Unfair Trade Practices Act. The complaint alleges that Roku unlawfully collected, sold, and allowed reidentification of children’s data without parental consent or adequate notice. The case claims that Roku collected sensitive information such as viewing habits, voice recordings, and precise location data for users identified as children and shared that data with advertisers and data brokers. Roku is a United States streaming platform reaching approximately 145 million users. The Attorney General seeks civil penalties, injunctive relief, and court orders requiring Roku to provide clear disclosures, enforce parental control mechanisms, and cease unauthorised uses of children’s data.