Poland: Personal Data Protection Office presented proposal to introduce law addressing dissemination of harmful deepfake content

On 18 September 2025, the President of the Personal Data Protection Office (UODO) presented a proposal to introduce a law protecting individuals from harmful deepfakes. The proposal focuses on technology companies and social media platforms hosting manipulated images, audio, or video of identifiable persons. It proposes legal accountability for creating and sharing deepfakes, stronger personal data protection, mandatory platform detection and labelling systems, rapid removal of illegal content, and public education on deepfake risks. It was highlighted that current Polish law provides partial protection against deepfakes through copyright, civil, penal, and Artificial Intelligence regulations, but does not fully address their specific risks. Key gaps include limited liability rules for creators, insufficient platform obligations, and lack of fast mechanisms to remove harmful content.