China: State Administration for Market Regulation opened investigation into Chengdu Kuaigou Technology's compliance with E-Commerce Law
Description
State Administration for Market Regulation opened investigation into Chengdu Kuaigou Technology's compliance with E-Commerce Law
On 19 September 2025, the State Administration for Market Regulation (SAMR) opened an investigation into Chengdu Kuaigou Technology for alleged violations of the E-Commerce Law and other relevant regulations. The decision follows a preliminary revie…
Scope
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: e-commerce
Implementation Level
national
Government Branch
executive
Government Body
competition authority