Republic of Korea: Fair Trade Commission issued ruling in its investigation into AliExpress and its related entities over violations of Act on Consumer Protection in Electronic Commerce and Act on Fair Labelling and Advertising

Description

Fair Trade Commission issued ruling in its investigation into AliExpress and its related entities over violations of Act on Consumer Protection in Electronic Commerce and Act on Fair Labelling and Advertising

On 29 August 2025, the Korea Fair Trade Commission (KFTC) imposed corrective orders and administrative fines of KRW 1 million each on AliExpress and its related entities, including Alibaba, Singapore E-Commerce Private Limited, AliExpress Korea Hold…

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: e-commerce
Implementation Level
national
Government Branch
executive
Government Body
competition authority

Complete timeline of this policy change

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2025-08-29
in force

On 29 August 2025, the Korea Fair Trade Commission (KFTC) imposed corrective orders and administrat…