Republic of Korea: Fair Trade Commission closes consultation on draft amended guidelines for review of deceptive labeling and advertising
Description
Fair Trade Commission closes consultation on draft amended guidelines for review of deceptive labeling and advertising
On 9 July 2025, the Korea Fair Trade Commission closes the consultation on the draft amended guidelines for review of deceptive labelling and advertising. The proposal broadens the scope of deceptive advertising to include the concealment of consume…
Scope
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
cross-cutting, online advertising provider, platform intermediary: user-generated content
Implementation Level
national
Government Branch
executive
Government Body
competition authority