China: Cyberspace Administration announced campaign on rectifying malicious marketing chaos on short video platforms

On 15 April 2025, the Cyberspace Administration announced a campaign to rectify malicious marketing chaos in the short video field. The investigation focuses on concerns including the dissemination of false information, breaches of public order and accepted norms, and unlawful promotional methods. Platforms and websites found to be non-compliant will be subject to inspection and potential penalties, with serious cases made public.