United States of America: Act amending Consumer Protection Act with provisions on personally identifiable reproductive or sexual health information (SB 754), including fair marketing and advertising practice requirement enters into force

Description

Act amending Consumer Protection Act with provisions on personally identifiable reproductive or sexual health information (SB 754), including fair marketing and advertising practice requirement enters into force

On 1 July 2025, the Act amending the Code of Virginia on Virginia Consumer Protection Act, including personally identifiable reproductive or sexual health information enters into force. The Act prohibits misleading advertising, unauthorised use of trademarks on consumable products, failure to disclose total costs, and deceptive ignition interlock system advertising.

Original source

Scope

Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
cross-cutting
Implementation Level
subnational
Government Branch
executive
Government Body
central government

Complete timeline of this policy change

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2024-12-05
under deliberation

On 5 December 2024, the Act amending the Code of Virginia on Virginia Consumer Protection Act, incl…

2025-01-24
under deliberation

On 24 January 2025, the Act amending the Code of Virginia on Virginia Consumer Protection Act, incl…

2025-02-14
under deliberation

On 14 February 2025, the Act amending the Code of Virginia on Virginia Consumer Protection Act, inc…

2025-02-18
adopted

On 18 February 2025, the Act amending the Code of Virginia on Virginia Consumer Protection Act, inc…

2025-03-24
adopted

On 24 March 2025, the Act amending the Code of Virginia on Virginia Consumer Protection Act, inclu…

2025-07-01
in force

On 1 July 2025, the Act amending the Code of Virginia on Virginia Consumer Protection Act, includin…

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