Germany: Federal Cartel Office announced preliminary findings following investigation into Apple's App Tracking Transparency Framework

Description

Federal Cartel Office announced preliminary findings following investigation into Apple's App Tracking Transparency Framework

On 13 February 2025, the Federal Cartel Office (FCO) published its preliminary assessment of Apple's App Tracking Transparency Framework (ATTF), raising concerns that it imposes stricter data access restrictions on third-party applications while exempting Apple's own services. This finding follows a three-year investigation into ATTF, a feature designed to allow users to block advertisers from tracking them across different applications. The FCO asserts that this self-preferencing may constitute a violation of competition law, as Apple's own advertising services could gain an unfair advantage by accessing user data within its ecosystem without being subject to the same consent requirements. Apple now has the opportunity to address these allegations, while the FCO, in close cooperation with the European Commission and other national regulators, continues its investigation.

Original source

Scope

Policy Area
Competition
Policy Instrument
Unilateral conduct regulation
Regulated Economic Activity
online advertising provider, software provider: app stores
Implementation Level
national
Government Branch
executive
Government Body
competition authority

Complete timeline of this policy change

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2022-06-14
under deliberation

On 14 June 2022, the Federal Cartel Office (FCO) announced the start of an investigation into Apple…

2025-02-13
under investigation

On 13 February 2025, the Federal Cartel Office (FCO) published its preliminary assessment of Apple'…

2025-12-02
under investigation

On 2 December 2025, Germany's Federal Cartel Office (FCO) announced a market test of commitments pr…