On 11 October 2024, the Cyberspace Administration of China (CAC) and the Ministry of Education launched a special campaign to regulate the use of online language and writing, focusing on addressing irregular and uncivilised language on prominent platforms. In particular, the campaign aims to protect minors and improve the online environment by targeting issues like distorted words, fabricated slang, and misuse of obscure expressions. Local authorities are urged to collaborate, enforce regulations, and promote awareness of proper language use while encouraging public participation.
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