Republic of Korea: Announced Communications Commission inquiry into digital media impact on competition in the broadcasting market

On 14 May 2024, the Korea Communications Commission (KCC) announced the 2024 Broadcasting Market Competition Situation Assessment. This assessment will conduct a unit market definition, dividing the broadcasting market into the paid broadcasting market, broadcasting channel trading market, and broadcasting program market. It will then analyse and evaluate the competitive situation for each unit market to determine policy measures according to changes in the competitive landscape. Specifically, the KCC wishes to focus on the impact of digital media on the existing broadcasting market, to which end it will focus on online video services and the impact of the introduction of advertising rate systems.