Denmark: Issued ruling in investigation into Google regarding the use of cookies

On 6 November 2023, the Danish Digital Agency issued a ruling against Google concerning their use of cookies and similar technologies on their websites. Google is mandated to modify the consent solution, allowing users to separate their consent based on overall purposes. Additionally, Google must provide users with immediate access to revoke their consent for cookies and similar technologies, ensuring clarity in conveying this accessibility. The user's ability to withdraw consent and corresponding instructions must be consistently available through a direct and prominently marked access point on the website. Moreover, Google is obliged to furnish users with access to information about all employed cookies and similar technologies, presented in clear, precise, and easily understandable language. Google has a four-week timeframe to correct its practices.