United States of America: FTC Rule Banning Fake Reviews and Testimonials
Progress
Current status
adopted
14 Aug 2024 adopted
30 Jun 2023 under deliberation
Scope
Implementers
United States of America
Policy Area
Other operating conditions
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
online advertising provider
platform intermediary: e-commerce
other service provider
Government Branch
executive
Government Body
consumer protection authority
Implementation Level
national
Timeline of events
Adopted FTC Rule Banning Fake Reviews and Testimonials
On 14 August 2024, the Federal Trade Commission (FTC) adopted the Rule on the Use of Consumer Reviews and Testimonials, which prohibits certain unfair or deceptive acts or practices involving consumer reviews or testimonials. Under the new rule, bus…
SourceEvent type
order
Action type
adoption
Government branch
executive
Government body
consumer protection authority
Announced FTC Rule Banning Fake Reviews and Testimonials
On 30 June 2023, the US Federal Trade Commission (FTC) announced it was proposing a new regulation entitled “Rule on the Use of Consumer Reviews and Testimonials,” which would prohibit certain unfair or deceptive acts or practices involving consumer…
SourceEvent type
order
Action type
announcement
Government branch
executive
Government body
consumer protection authority