India: Advisory on compliance with dark pattern guidelines for insurance products on e-platforms
Progress
Current status
adopted
02 Apr 2026 adopted
Scope
Implementers
India
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: user-generated content
other service provider
Government Branch
executive
Government Body
other regulatory body
Implementation Level
national
Timeline of events
Insurance Regulatory and Development Authority issued advisory on compliance with dark pattern guidelines for insurance e-platforms
On 2 April 2026, the Insurance Regulatory and Development Authority issued an advisory on compliance with dark pattern guidelines for insurance e-platforms. The advisory was directed at regulated entities offering insurance products on e-platforms, …
SourceEvent type
order
Action type
adoption
Government branch
executive
Government body
other regulatory body