China: State Administration for Market Regulation investigation into infringement of the exclusive right to use registered trademarks through online sales channels
Progress
Current status
in force
06 Feb 2026 in force
Scope
Implementers
China
Policy Area
Intellectual property
Policy Instrument
Intellectual property, nes
Regulated Economic Activity
platform intermediary: e-commerce
Government Branch
executive
Government Body
competition authority
Implementation Level
national
Timeline of events
State Administration for Market Regulation released typical intellectual property enforcement cases involving online-related trademark infringement
On 6 February 2026, the State Administration for Market Regulation released a batch of typical intellectual property enforcement cases involving infringement of the exclusive right to use registered trademarks with an online sales or online promotio…
SourceEvent type
investigation
Action type
ruling
Government branch
executive
Government body
competition authority