France: Fair marketing and advertising practices in Order No. 2026-2 relating to the remote marketing of financial services to consumers
Progress
Current status
adopted
19 Jun 2026 in force
05 Jan 2026 adopted
Scope
Implementers
France
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
other service provider
Government Branch
executive
Government Body
central government
Implementation Level
national
Timeline of events
Order No. 2026-2 relating to the remote marketing of financial services to consumers including fair marketing and advertising practices enters into force
On 19 June 2026, Order No. 2026-2 relating to the remote marketing of financial services to consumers enters into force, implementing EU Directive 2023/2673 on financial services contracts concluded at a distance with the purpose of strengthening fa…
SourceEvent type
order
Action type
implementation
Government branch
executive
Government body
central government
President adopted Order No. 2026-2 relating to the remote marketing of financial services to consumers including fair marketing and advertising practices
On 5 January 2026, the President adopted Order No. 2026-2 relating to the remote marketing of financial services to consumers, implementing EU Directive 2023/2673 on financial services contracts concluded at a distance with the purpose of strengthen…
SourceEvent type
order
Action type
adoption
Government branch
executive
Government body
central government