China: Shenzhen Municipal Market Supervision Bureau investigation into Shenzhen Xiaoe Network Technology concerning alleged failure to verify qualifications of sellers and prevent false advertising
Progress
Current status
in force
28 Nov 2025 in force
Scope
Implementers
China
Policy Area
Consumer protection
Policy Instrument
User identification requirement
Regulated Economic Activity
platform intermediary: user-generated content
platform intermediary: e-commerce
Government Branch
executive
Government Body
consumer protection authority
Implementation Level
subnational
Timeline of events
Shenzhen Municipal Market Supervision Bureau fined Shenzhen Xiaoe Network Technology RMB 360'000 for failure to verify qualifications of sellers and prevent false advertising
On 28 November 2025, the State Administration for Market Regulation announced that the Shenzhen Municipal Market Supervision Bureau fined Shenzhen Xiaoe Network Technology RMB 360'000 for failure to verify the qualifications of sellers and prevent f…
SourceEvent type
investigation
Action type
ruling
Government branch
executive
Government body
consumer protection authority