Brazil: Fair marketing and advertising practices in Bill on regulation of digital influencer activities and participation of children in audio-visual productions (Bill No. 3444/2023)
Progress
Current status
under deliberation
15 Oct 2025 under deliberation
06 Jul 2023 under deliberation
Scope
Implementers
Brazil
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: user-generated content
Government Branch
legislature
Government Body
parliament
Implementation Level
national
Timeline of events
Bill on regulation of digital influencer activities and participation of children in audio-visual productions, including fair marketing and advertising practices was passed by Chamber of Deputies
On 15 October 2025, the Bill on the regulation of digital influencer activities and participation of children in audio-visual productions was passed by the Chamber of Deputies. The Bill establishes rules to ensure transparency and truthfulness in in…
SourceEvent type
law
Action type
passage
Government branch
legislature
Government body
parliament
Bill on regulation of digital influencer activities and participation of children in audio-visual productions, including fair marketing and advertising practices was introduced to Chamber of Deputies
On 6 July 2023, the Bill on the regulation of digital influencer activities and participation of children in audio-visual productions was introduced to the Chamber of Deputies. The Bill establishes rules to ensure transparency and truthfulness in in…
SourceEvent type
law
Action type
introduction
Government branch
legislature
Government body
parliament