United Kingdom: Information Commissioner's Office investigation into Meta's participation in regulatory sandbox focusing on privacy-preserving advertising system
Progress
Current status
under deliberation
26 Sep 2025 under deliberation
15 Sep 2025 concluded
Scope
Implementers
United Kingdom
Policy Area
Data governance
Policy Instrument
Data protection regulation
Regulated Economic Activity
platform intermediary: user-generated content
Government Branch
executive
Government Body
data protection authority
Implementation Level
national
Timeline of events
Information Commissioner's Office statement on changes to Meta's advertising model
On 26 September 2025, the Information Commissioner’s Office (ICO) welcomed Meta’s changes to its advertising model in the United Kingdom (UK). It was stated that Meta will ask users for consent before using their personal data for targeted advertise…
SourceEvent type
investigation
Action type
opinion
Government branch
executive
Government body
data protection authority
Information Commissioner's Office issued report on Meta's participation in regulatory sandbox focusing on privacy-preserving advertising system
On 15 September 2025, the Information Commissioner's Office (ICO) concluded its investigation into Meta Platforms' Privacy Preserving Attribution (PPA) system. The Regulatory Sandbox is a service developed by the ICO to support organisations creatin…
SourceEvent type
investigation
Action type
closure
Government branch
executive
Government body
data protection authority