Republic of Korea: Fair Trade Commission amended guidelines for review of deceptive labeling and advertising
Progress
Current status
processing consultation
09 Jul 2025 processing consultation
19 Jun 2025 in consultation
Scope
Implementers
Republic of Korea
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
cross-cutting
online advertising provider
platform intermediary: user-generated content
Government Branch
executive
Government Body
competition authority
Implementation Level
national
Timeline of events
Fair Trade Commission closes consultation on draft amended guidelines for review of deceptive labeling and advertising
On 9 July 2025, the Korea Fair Trade Commission closes the consultation on the draft amended guidelines for review of deceptive labelling and advertising. The proposal broadens the scope of deceptive advertising to include the concealment of consume…
SourceEvent type
order
Action type
consultation closed
Government branch
executive
Government body
competition authority
Fair Trade Commission opened consultation on draft amended guidelines for review of deceptive labeling and advertising
On 19 June 2025, the Korea Fair Trade Commission opened a public consultation on the draft amended guidelines for review of deceptive labelling and advertising until 9 July 2025. The proposal broadens the scope of deceptive advertising to include th…
SourceEvent type
order
Action type
consultation opened
Government branch
executive
Government body
competition authority