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China: State Administration for Market Regulation outline on measures to regulate online trading platforms

Progress

Current status
under deliberation
05 Mar 2025 under deliberation

Scope

Implementers
China
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: e-commerce
Government Branch
executive
Government Body
competition authority
Implementation Level
national

Timeline of events

05 Mar 2025
under deliberation

State Administration for Market Regulation adopted outline on measures to regulate online trading platforms

On 5 March 2025, the State Administration for Market Regulation (SAMR) announced the measures to regulate online trading platforms, focusing on fair competition, merchant rights, and consumer protection. The measures address issues including platfor…

Source
Event type order
Action type announcement
Government branch executive
Government body competition authority

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