Italy: Italian Competition Authority investigation into British American Tobacco and Amazon over misleading advertising practices
Progress
Current status
under deliberation
18 Apr 2023 under deliberation
Scope
Implementers
Italy
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
online advertising provider
platform intermediary: e-commerce
Government Branch
executive
Government Body
consumer protection authority
Implementation Level
national
Timeline of events
Announced investigation into British American Tobacco and Amazon over misleading advertising practices
On 18 April 2023, the Italian Competition Authority opened an investigation into British American Tobacco Italia (BAT), Amazon Services Europe and Amazon Italia Customer Services for publishing misleading advertising for "Glo Hyper X2", an electroni…
SourceEvent type
investigation
Action type
announcement
Government branch
executive
Government body
consumer protection authority