Republic of Korea: Fair Trade Commission's investigation into Baemin over alleged misleading advertising of delivery times
Progress
Current status
under investigation
18 Jun 2026 under investigation
17 Jul 2024 under deliberation
Scope
Implementers
Republic of Korea
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
platform intermediary: other
Government Branch
executive
Government Body
competition authority
Implementation Level
national
Timeline of events
Fair Trade Commission rejected application by Baemin to resolve investigation into misleading advertising of delivery times through consent decree proceedings
On 18 June 2026, the Fair Trade Commission rejected an application by Woowa Brothers, the operator of Baemin, to resolve an investigation into alleged misleading advertising of estimated delivery times through consent decree proceedings. The Commiss…
Event type
investigation
Action type
interim ruling
Government branch
executive
Government body
competition authority
Fair Trade Commission announced investigation into Baemin over alleged misleading advertising of delivery times
On 17 July 2024, the Fair Trade Commission launched an ex officio investigation into Woowa Brothers, the operator of Baemin, pertaining to alleged misleading advertising of estimated delivery times. The investigation seeks to examine whether Baemin,…
Event type
investigation
Action type
announcement
Government branch
executive
Government body
competition authority