United States of America: California Privacy Protection Agency investigation into Rickenbacher (Datamasters) over alleged failure to register as a data broker (No. ENF25-172-D-DA)
Progress
Current status
in force
30 Dec 2025 in force
Scope
Implementers
United States of America
Policy Area
Authorisation, registration and licensing
Policy Instrument
Business registration requirement
Regulated Economic Activity
online advertising provider
Government Branch
executive
Government Body
data protection authority
Implementation Level
subnational
Timeline of events
California Privacy Protection Agency issued USD 45'000 fine against Rickenbacher (Datamasters) for failure to register as data broker
On 30 December 2025, the Board of the California Privacy Protection Agency (CPPA) issued a USD 45'000 fine against Rickenbacher (Datamasters), a Texas-based personal information reseller, for failure to register as data broker. The final order issue…
Event type
investigation
Action type
ruling
Government branch
executive
Government body
data protection authority