Switzerland: Fair marketing and advertising practice requirement in amendment to Financial Institutions Act
Progress
Current status
in consultation
06 Feb 2026 processing consultation
22 Oct 2025 in consultation
Scope
Implementers
Switzerland
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
digital payment provider (incl. cryptocurrencies)
Government Branch
executive
Government Body
central government
Implementation Level
national
Timeline of events
Federal Council closes consultation on amendment to Financial Institutions Act, including fair marketing and advertising practice requirement
On 6 February 2026, the Federal Council closes the consultation on the amendment to the Financial Institutions Act, including fair marketing and advertising practice requirements. The amendment applies to issuers and promoters of crypto-based assets…
SourceEvent type
law
Action type
consultation closed
Government branch
executive
Government body
central government
Federal Council opened consultation on amendment to Financial Institutions Act, including fair marketing and advertising practice requirement
On 22 October 2025, the Federal Council opened a consultation on the amendment to the Financial Institutions Act, including fair marketing and advertising practice requirements, until 6 February 2026. The amendment applies to issuers and promoters o…
SourceEvent type
law
Action type
consultation opened
Government branch
executive
Government body
central government